The year 2020 will be remembered for the turbulence caused when a pandemic swept through the world, fundamentally changing people’s way of life, presenting unprecedented challenges to governments worldwide, and forcing businesses to reflect and adapt in order to survive. With this in mind, the Asia Business Council and the Tanoto Center for Asian Family Business and Entrepreneurship Studies at the Hong Kong University of Science and Technology (HKUST) embarked on a six-month research project to analyze how Asia Business Council member companies have responded to the pandemic in strategic, innovative, or impactful ways.

One of the main reasons Taiwan had so few COVID-19 cases at the start of the pandemic was the development of a mobile phone-based information tracking system called the Intelligent Electronic Fences System (IEFS). Taiwan Mobile, the telecoms arm of the Fubon Group, played a key role in this endeavor, as it joined hands with the government and other carriers.

Each carrier was responsible for monitoring its customers who needed to be quarantined. The government, on the other hand, operated an aggregated platform that monitored all subjects. As Fubon Group seeks to expand its business in Southeast Asia, its experience-sharing of successful examples like the IEFS is expected to facilitate partnerships and contribute to positive social impact.